Category Archives: Uncategorized

Are you and your client on the same page?

As a web site designer, one of your primary goals is to help your client “sell” its products or services. We learn this from the first day of our graphic design education journey. Through the use of colors, photos, fonts and more, you work to create a portal into the persona of the company. Whether [...]

Making the Move from Freelance Work to Full-Time Employment

If you are like me, after graduating from a graphic design school, your goal was to make it as a freelance web designer. The lure of flexible hours, working from home and the freedom to manage your own time was too much to resist. At some point, I decided it may be “easier” to work [...]

Tips for Asking for a Raise

At some point in our careers, there is a time when we open our paychecks and breathe a sigh of disappointment. After years of studying at a graphic design school and countless hours spent devoted to learning from colleagues and researching new design techniques, the numbers on our pay stub just don’t seem to measure [...]

Stock vs. Original Digital Photography

A picture is worth a thousand words. Graphic design schools teach us that photos on web sites have the potential to capture our attention, motivate us to read more or even propel us to navigate to another web site entirely. They inflict emotion and can establish a connection between site visitors and the goods or [...]

3 Tips to Manage Content Updates

While walking through the pharmacy I passed the aisle filled with red heart-shaped boxes filled with chocolates and remembered Valentine’s Day is quickly approaching. Even though I was surrounded by so many representations of love, it reminded me of one thing that I actually despise – web content updates! Graphic design schools teach many, many [...]